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Use
Blogs To Increase Traffic to Your Website
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by:
Brandon Hong
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How
Can You Use Blogs to Increase Traffic?
I conducted my 1st customer appreciation webcast on April 12th 2005 to
answer my subscribers' most pressing question on Blogs and Rss.
Here's one of the questions I have:
How can you use blogs to incease traffic?
Blogs can increase traffic through the following:
1. If your blog has valuable content, this will attract readers to your
blog who will visit again
Most people who perform searches using search engines are actually
looking for information, for solutions. The more helpful and relevant
content you have, the easier it is for you to attract visitors and also
to turn them into loyal readers and subscribers.
2. With a Blog, you can submit to the many Blog directories that exist
online.
By submitting to the many blog directories in the proper category, you
can expand your reach to targeted subscribers or readers who wants to
read your posting on your area of specialisation.
3. Blogs promote relationship building and trust with your readers, as
it allows you to interact with them. Your readers can refer a friend
and imagine the traffic power that can be generated if each one of your
reader make a referral.
For example, if you have 500 readers and each one makes a referral,
that will be an additional 500 new subscribers, giving you a total of
1,000 subscribers/readers.
4. By attracting search engine 'bot's to visit the site more often
All search engines have a program known as a 'search engine bot' which
basically 'spiders' or searches web sites and bring back the results
they have to the search engines.
And 'search engine bots' love content, especially pages with related
keywords.
The more frequent you update your pages, the more frequent that search
engines
A Blog is actually a content management system. If that sounds too
technical, a Blog is a push-button publishing system.
There is no uploading of pages to web host accounts, unlike web pages
For example, with Blogger, you just set up a free account, write what
you want, and press "publish".
Your Blog posting will be instantly published and is automatically
hosted for you. The hosting is also free by the way.
5. Blogs can be easily turned into an RSS Feed, for syndication.
With RSS Feeds, your Blog contents can be published by other websites
that pulls RSS Feeds based on targeted keywords or content
automatically.
By turning your Blog into an RSS Feed, you can also submit to the many
RSS directories out there, again expanding your reach you otherwise
will not have with a normal web site
6. You can add "podcasts" or "videocasts" to your Blog, and reach out
to even more people, Audio learners especially "Ipodders", people who
own Apple Ipod and likes to download audio from the Internet and
listen; as well as Visual learners.
http://www.blog-and-rss-revealed.com
About the Author
Brandon is the author of the "Marketing Rampage
with Blogs and RSS" Videos. He'll show you businesses strategies to
getting more highly responsive visitors and more sales to your website
without additional advertising costs, as well as increasing search
engine rankings and obtaining quick listings in Google, Yahoo and MSN,
by using Blogs and RSS.
http://www.blog-and-rss-revealed.com
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