|
Click Here
for more Articles
|
|
|
|
Why
Wordpress Is Now My Blog of Choice
|
|
by:
Linda J Bruton
|
The
more I use Wordpress, the more I love it. It has 2 very important
features that Blogger doesn't yet support.
Number 1, you can set up Wordpress to automatically ping all the RSS
and blog feed directories every time you make a post. This is a very
powerful feature if you want your blog to get a lot of traffic right
away. On top of that, you'll be quickly developing backlinks to your
blog almost automatically.
Think about how long it can take you to build a regular site, get the
search engines to index it, get backlinks to improve your listings, and
then start getting traffic. A blog like Wordpress can do all that
"grunge" work for you automatically.
Number 2, Wordpress allows the use of Categories. Categories are a very
powerful way to improve the structure of your site both for human
visitors and for the search engines.
Let's say the topic of your site is Widgets. You could create a
Category for black widgets, one for orange widgets, and one for green
widgets.
Now when you add posts to your blog, you can choose which of your
categories your post belongs to. Now your blog will archive your past
posts not only by their month and date, as Blogger does. But also by
Category.
So if you have a visitor who is especially interested in green widgets,
they can easily find all your posts on green widgets. They don't have
to go through your entire archives to find them. With a blog that has
been around for awhile and has hundreds of posts, that would be pretty
discouraging. Using Categories makes it very easy.
Categories are also very search engine friendly. When you use
Categories in your blog, there is a link on every one of your pages to
your categories. Think about this: would you rather be #1 in the search
engines for March 2003, or for green widgets, one of the main keywords
of your site?
By using the Category feature, you will eventually have hundreds of
pages on your site with links to green widgets, black widgets, and
orange widgets. All those backlinks to those keywords can result in
much higher search engine rankings.
Another neat feature is that you can easily create an RSS feed for each
of your categories. Then every time you post to your blog, it could be
pinging the Blog/RSS directories for each feed!
Compare that to putting up a new page on a traditional website. Even if
the search engines find your new page right away, it might be a month
or two before it actually gets indexed and starts drawing traffic. It
might be a long time before it enjoys a first page position for its
keywords.
It's almost amazing how easy all this is with a well-structured blog
like Wordpress with Categories enabled!
About the Author
For more tips and ideas on how to make money
blogging, be sure to
visit my "Why Marketers Should Blog" weblog at (what else)
http://www.WhyMarketersShouldBlog.com
|
|
